Focus On Quality Rather Than Quantity: Assam Chief Secretary To Tea Industry
Assam Chief Secretary Ravi Kota on Saturday urged the tea industry to focus on promoting quality over quantity.
Assam Chief Secretary Calls For Focus On Quality Tea Production
Speaking at the 10th Annual General Meeting of the Federation of All India Tea Traders Association (FAITTA), Ravi Kota called for safe and quality tea production.
He expressed concern over the trend of selling tea at low prices, which affects the economic well-being of small tea growers and workers in Assam.
The Chief Secretary urged packers to promote high-quality teas and supported the closure of production by November 30 to prevent poor-quality teas.
Ravi Kota also urged exporters and blenders to establish processing units in Assam to enhance the value chain and contribute to the local economy.