On August 22, the tea planters’ body from Assam rubbished allegations of adding of artificial colours in packaged tea products, as raised by the Federation of All India Tea Traders Association (FAITTA).
Tea Industry Ensures Regulatory Standards To Uphold Quality Of Indian Tea
They further said that the tea industry ensures the highest professional and regulatory standards to uphold the quality of Indian tea.
The apex body of the tea trade in India, FAITTA has expressed deep concern over the growing incidence of adding artificial colour in tea.
“Responsible sections of the trade and brands are being adversely impacted by such malpractice,” the FAITTA added.
In a statement, Tea Association of India (TAI) president Ajay Jalan said, “Our members are committed to producing tea adhering to all regulatory requirements and industry norms. As part of the stringent evaluation process, tea samples from producers are thoroughly assessed by buyers before any purchasing decisions are made. Therefore, if any producers were engaged in the practice of mixing artificial colours, this would be promptly recognized during the evaluation process, and appropriate measures would be taken by the buyers.”
